Rob Anders is a globally recognized leader who brings to Niio a nearly 20-year track record in developing and scaling businesses that drive innovation at the intersection of people and technology. He was inspired to bring Niio to life as its co-founder because he recognized the need for the targeted application of display technology and screen-based content to the exciting but under-innovated world of digital art. Prior to Niio, Rob was CEO of a leading European display manufacturer supplying screen solutions to leading global companies such as Philips, Orange, VW and Siemens. Previously Rob was founding member of Nomad IQ’s leadership team, a pioneering location-based services company acquired by Omnisky (Nasdaq:OMNY) . Earlier, Rob held executive leadership positions within multiple disruptive global tech companies where he has defined and executed go-to-market and growth strategies which have delivered multi-million dollar revenue streams and led to significant strategic acquisitions. Rob has built and managed multidisciplinary, cross-cultural teams, inspired global sales and marketing efforts both direct and through international strategic partnerships and is a popular industry keynote speaker.